Cruise1st is a leading UK-based cruise specialist that helps travellers find high-quality cruise holidays at competitive prices. As an ABTA and ATOL protected agent, the company offers a wide selection of cruises across major lines, often with added value such as hotel stays, flights, and low deposits.
Sunset Weekly analysis For British travellers who want a hassle-free booking experience with expert advice, Cruise1st stands out by tailoring packages to individual needs. Whether you prefer no-fly cruises from UK ports or fly-cruise options to distant destinations, the agency simplifies the process and frequently secures better value than booking directly.
What is a Cruise1st package?
A Cruise1st package typically combines the cruise itself with additional elements such as return flights, hotel stays before or after the sailing, transfers, and sometimes excursions or onboard credits. This all-in approach saves time and money compared with arranging each part separately.
Packages range from short mini-cruises and British Isles itineraries to long world voyages. Many include all-inclusive drinks and Wi-Fi on select sailings, reduced deposits from as little as £199 per person, and flexible payment plans. The agency works with leading cruise lines to negotiate exclusive deals, making luxury experiences more accessible.
Popular cruise lines and ships
Cruise1st partners with a broad range of reputable lines, including:
- Royal Caribbean
- MSC Cruises
- Princess Cruises
- P&O Cruises
- Celebrity Cruises
- Cunard
- Norwegian Cruise Line
- Holland America Line
- Azamara Cruises
Featured ships for 2026 include Celebrity Millennium and Equinox for Asia and South America routes, Spectrum of the Seas for Far East sailings, MSC Virtuosa for Mediterranean and Iberian itineraries, Sun Princess for Greece and Italy voyages, and P&O’s Iona for Caribbean and British Isles cruises.
Many packages come with added perks such as free drinks packages, gratuities included, or pre-cruise hotel stays in cities like Singapore, Athens or Buenos Aires.
Sunset Weekly analysis This variety allows British travellers to choose the right style of cruise — from family-friendly options with water parks and kids’ clubs to elegant adult-only or luxury voyages. The inclusion of hotel stays and transfers is particularly helpful for those who dislike organising multiple travel elements themselves.
Cruises departing from the UK
One of Cruise1st’s strengths is its strong selection of no-fly cruises departing directly from UK ports. Popular departure points include Southampton, Liverpool, London Tilbury, Portsmouth, Dover, Newcastle and Bristol.
No-fly options are especially popular with travellers who prefer to avoid airports. Sailings from Southampton remain the most frequent, with convenient access for much of the UK.
Sunset Weekly analysis Departing from the UK removes much of the stress associated with international flights and baggage limits. It also allows passengers to bring more luggage and start their holiday the moment they step on board, which suits families, older travellers and those who simply want a relaxed beginning to their break.
Why British Travellers Trust Cruise1st: A Record of Reliability
Beyond the competitive pricing, Cruise1st has built a reputation for high customer satisfaction, evidenced by thousands of reviews that consistently highlight two core strengths: professional expertise and exceptional value.
Crisis Management and Communication
The true test of a travel agent is how they handle the unexpected. For instance, when regional volatility in the Middle East led to widespread flight disruptions, one couple praised the Cruise1st team for their rapid response in rearranging a complex journey to Japan. By securing alternative direct flights and maintaining clear communication, the agency transformed a potential travel disaster into a manageable situation, reinforcing the couple’s intent to remain loyal customers. Similarly, during recent airport closures in Asia, another passenger found peace of mind when the agency promptly communicated new return routes, allowing them to focus on their holiday rather than logistical stress.
Personalised Booking Expertise
For many, the value of Cruise1st lies in the initial planning phase. Travellers frequently speak warmly of the thorough advice provided during the booking process, noting that consultants often go “over and above” to resolve every query and secure fantastic rates. This tailored approach is a hallmark of the agency; frequent cruisers—whose adventures span from the Far East to the remote wilderness of Antarctica and Alaska—emphasise the team’s ability to craft intricate, tailor-made itineraries that standard booking engines simply cannot replicate.
Consistency and Long-Term Loyalty
This dedication to service often leads to multi-year relationships. One repeat customer, currently on their sixth booking, highlighted the consistent professionalism of specific consultants, such as Michael Thomas. Even when tasked with the logistical headache of arranging large family group cruises, the feedback remains the same: nothing is too much trouble. It is this level of care that drives organic growth, with many clients now actively recommending the agency to friends and family.
Sunset Weekly analysis These experiences show a clear pattern of responsive, knowledgeable service that goes beyond simply taking a booking. For British travellers who value personal attention and reliable support — especially when unexpected issues arise — this level of care can make a significant difference.
Contact details
Sales team Mon–Fri: 9am–9pm Sat–Sun: 9am–7pm
Already booked? Aftersales: 0161 385 7425 Mon–Sat: 9am–5pm (Sun closed)
Email: customer.services@cruise1st.co.uk
Insider tip from the Sunset Weekly team Our monitoring of cruise specialists shows that speaking directly with a consultant often uncovers better deals or more suitable cabin options than online searches alone. Mentioning specific preferences such as deck level, dining times or special occasions can lead to more personalised packages.
Practical advice for 2026
When booking through Cruise1st, compare no-fly and fly-cruise options carefully. Check deposit amounts and payment schedules, as these vary by line and promotion. Consider travel insurance that covers cruise-specific cancellations and disruptions. For 2026 sailings, early booking frequently secures the best prices and cabin choices, particularly on popular ships and routes.
FAQs
What types of cruises does Cruise1st specialise in? Cruise1st offers everything from short UK departures and Mediterranean breaks to luxury world cruises, with strong options for no-fly sailings and all-inclusive packages.
Can I book a cruise that departs from the UK? Yes. Many sailings leave from Southampton, Liverpool, Tilbury and other UK ports, ideal for those who prefer not to fly.
Do Cruise1st packages include flights and hotels? Many packages combine the cruise with flights, hotel stays and transfers for a complete holiday experience.
Is Cruise1st a reputable company? Yes. The agency is ABTA and ATOL protected, with consistently positive customer feedback on Trustpilot.
How can I contact Cruise1st for advice? Call the sales team on 0161 938 9140 or email customer.services@cruise1st.co.uk. Opening hours are generous for convenient booking.
Are there good deals available for 2026 cruises? Yes. Cruise1st regularly offers significant discounts, low deposits and added extras such as drinks packages or hotel stays on 2026 sailings.
Editorial & Accuracy Standards
- Expert Review:
Ammara Azmat,
Senior Travel Mobility Analyst (12+ years experience) - Status: Verified for accuracy against official 2026 service data and real-time traveller reports.
- Our Process: This content follows our Fact-Checking Policy.
